Software development


2 Νοε 2023

Native vs. cross-platform app: Which way is right for your idea?

Native vs. cross-platform app: Which way is right for your idea?

Mobile apps are an integral part of our lives these days. When it comes to developing a mobile app, a fundamental decision has to be made: Is native app development the better choice or should cross-platform development be pursued? Both approaches have their advantages and disadvantages, which we will explore in this blog post.

Native app development

Maximum performance and user experience

Native app development is the name given to the process of developing mobile apps specifically for a particular operating system (iOS or Android). Unlike cross-platform development, where one code (with minor changes) is used for multiple platforms, native development is platform-specific. This means that a separate code base and resources must be created for each operating system.

The advantages of native app development:

Highest performance:

Native apps offer the best possible performance and speed as they directly access the hardware and APIs of the respective operating system. This leads to a smooth and fast user experience. Applications (e.g. games) that require intensive processing power particularly benefit from this performance.

Full access to device functions

Developers have full access to all functions and hardware of the device, including camera, GPS, sensors and more. This enables the implementation of complex functions and seamless integrations, which may be limited with cross-platform apps.

Better user experience

Because native apps closely follow the design guidelines and look and feel of the operating system, they provide a seamless and consistent user experience. Users feel familiar with the app because it feels like an integral part of their device.

The disadvantages of native app development:

Higher costs

Native app development and maintenance can be more expensive as separate code bases need to be written for different platforms. This requires more resources and financial investment.

Time required

It takes longer to develop native apps for different platforms as the code has to be written specifically for each platform. This can increase time to market.

Limited reach

Native apps are platform specific and need to be developed and maintained separately. This means they cannot be released on multiple platforms at the same time, which can limit reach.

Cross-platform app development

Versatility and cost savings

Cross-platform app development involves developing mobile applications that can be used on different operating systems and platforms, such as iOS and Android. This does not require separate versions to be developed for each platform. This type of development enables the reuse of much of the code and other resources across different platforms.

Advantages of cross-platform app development are:

Cost efficiency

By using a single code base for multiple platforms, costs are significantly reduced. This applies to both the initial development and the maintenance and updating of the app. A lower financial burden could be a particular advantage for smaller companies and start-ups.

Time saving

Developers inside can save time by not having to start from scratch for each platform. Most of the code and many resources are used to run for both platforms. This shortens development time and speeds up time to market.

Broader reach

Cross-platform apps can be released simultaneously on different platforms, allowing for a broader reach. This is especially beneficial if you want to reach a very large audience with your app.

Disadvantages of cross-platform app development:


Although cross-platform apps can now largely keep up with native apps in terms of speed, a slight disadvantage can still be detected for very intensive tasks. However, no difference is noticeable with ordinary interfaces.

Limited access to device functions

Developers may have limited access to specific hardware features available to native apps. This may limit the functionality of the app.

Limited user experience

As cross-platform apps may not offer all features, the user experience may be limited. The native look and feel, can only be achieved through significant extra effort. This may result in the app appearing less intuitive and engaging.


Overall, it can be said that the choice between cross-platform and native app development depends heavily on the individual requirements and goals of a project. Cross-platform app development is the ideal choice when cost control and speed to market are paramount, and top performance and full access to device features are not primary concerns. This method offers a versatile solution for publishing apps on different platforms and conserving resources.

On the other hand, native app development offers unbeatable performance and an excellent user experience, making it the best choice for projects where the financial and human resources to develop and maintain on multiple platforms are available and top performance is paramount. The choice between the two approaches should be carefully considered to achieve the best results for the project.

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